Thursday, 12 December 2013

Why Off Page SEO is important?



Off Page SEO:
Off Page SEO refers to all the ways and techniques you adopt to increase the ranking of your site blog in the eyes of search engines while staying away from your blog or site. This means promoting your blog or site on different social media sites, social bookmarking, and guest posting and doing everything to increase the ranking of your blog.

Why Off Page SEO is important?
In order to maximize exposure of your blog you need to bring it out in-front of the world. Off Page SEO is basically a way to get out of your cocoon and spread your work in-front of the eyes of people and in that process the more you excel the more people will know about your work. The more people see and like your work the more they will share and hence ultimately search engines like Google will also love your content. It acts as a domino effect one thing effecting the other in a positive way. Without SEO your content will not reach its potential

Wednesday, 11 December 2013

What is on-page and off-page SEO?



What is on-page and off-page SEO?
Conceptually, there are two ways of doing SEO
  • On-Page SEO- This includes providing good content, good keywords selection. putting keywords on correct places, giving appropriate title to every page etc.
  • Off-Page SEO - This includes link building, increasing link popularity by submitting in open directories, search engines, link exchange etc.



What is SEO Copywriting?



What is SEO Copywriting?

                 SEO Copywriting is the technique of writing the viewable text on a web page in such a way that it reads well for the surfer, and also targets specific search terms. Its purpose is to rank highly in the search engines for the targeted search terms.
                 As well as the viewable text, SEO Copywriting usually optimizes other on-page elements for the targeted search terms. These include the Title, Description and Keywords tags, headings and alt text.
The idea behind SEO Copywriting is that search engines want genuine content pages and not additional pages (often called "doorway pages") that are created for the sole purpose of achieving high rankings.
What is Search Engine Rank?
                   When you search any keyword using a search engine then it displays thousands of results found in its database. A page ranking is measured by the position of web pages displayed in the search engine results. If Search engine is putting your web page on first position then your web page rank will be number 1 and it will be assumed as with a high rank.
SEO is the process of designing and developing a web site to attend a high rank in search engine results.

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